Pricing experiment log: what one brand changed and what moved

A 5-beat faceless video outline for “Pricing experiment log: what one brand changed and what moved” in the Small business case studies niche, derived from caption timing of 1 reference videos.

Angles

• One brand's pricing change told as a lab log, using the premium-vs-value contrasts in the reference
• Caption-backed references: The Business Strategies Behind McDonald’s, Aldi, 7-Eleven and More | WSJ The Economics Of
• Reuse the beats only — narration must be original; cite sources on screen

Beat-by-beat structure

1. Hook (0:00–0:30): 'They raised prices — and customers stayed?'.
2. Beat 1: Before: original price and positioning.
3. Beat 2: Change: what moved (menu, size, price tier).
4. Beat 3: After: what the reference reports changed, and what didn't.
5. Close: Takeaway: test one variable at a time; cite sources. Original narration only.

Method

yt-dlp VTT captions (uploader-provided, not auto/ASR) → timed beat heuristics → editorial topic synthesis. Structure only; write original narration.