Cafe unit economics: rent, cups, and the break-even line

A 5-beat faceless video outline for “Cafe unit economics: rent, cups, and the break-even line” in the Small business case studies niche, derived from caption timing of 2 reference videos.

Angles

• Reframe the cozy cafe as a rent-and-cups machine before lifestyle romance
• Break unit economics: contribution per cup vs fixed occupancy costs
• Name what successful shops track differently (waste, labor hours, seat turns)
• Close on a break-even line card — not a franchise pitch

Beat-by-beat structure

1. Hook (0:00–0:30): warm lights look like hospitality — show the real-estate math.
2. Unit map (0:30–3:00): variable cost per drink, labor minutes, seat throughput.
3. Fixed stack (3:00–5:00): rent, utilities, equipment depreciation.
4. Break-even card (5:00–6:30): cups/day needed before owner pay.
5. Recap. Not investment advice; original narration only.

Reference videos

• Cafe Profit: This is what successful coffee shop owners do differently EsJIYn6y2QY
• The Economics of Owning a Cafe (Breakdown) 8u1ewC8QxjE

Method

yt-dlp VTT captions (manual/uploader only) → timed beat heuristics → editorial topic synthesis (no ASR). Structure only; write original narration.